Have you ever asked yourself, now how did I let that guy sell me on something that I had no real need for at the time? Do you ever get a sneaking suspicion that your probably not going to really use whatever it is that your buying in the way that it was presented? If this is true which is often the case, then why in the heck do we give up our hard earned money for something that until we heard some sales spiel, we really had no need or want to have.
Please allow me to expose what marketers do to us on a regular basis in an effort to develop those perceived wants, needs and desires in us which drive us to buy what is being offered.
Let me first tell you that My wife Kimberly was at one time a true life consumer protection agent for Pinellas county Florida and I along with her have the same bent attitude towards protecting people as opposed to seeing them being taken advantage of, If you can let your guard down for a minute I think you’ll absorb these keys to understanding better and you’ll get more out of what I’m about to tell you.
Secrets that marketers don’t want you to know!
(When you buy, use logic not emotion)
o A good marketer or salesman will always make it as easy as possible for you to buy whatever they are selling, check, cash, credit, fax, phone, mail or on line, That’s fine we want that, but almost without question once you have decided that your ready to check out you’ll find the up-sell pitch almost preventing you from completing the transaction. The up-sell is where once they have you sold on the least expensive item or package deal, they attempt to upgrade you to a more expensive premium feature, option or package.
A Variation of this technique is the cross-sell, this is where they start adding options to the item that you have decided to buy, cars are a good example with undercoating, floor mats, premium sound systems, Sport packages etc… these are things that enhance the desirability of the original product sold.
Key: Don’t fall for the sale, after the sale.
o The next tactic relied upon by many is to prey upon your fears, there is a rule that says people will buy ten times more often to relieve fear then they will to obtain pleasure, insurance companies use this tactic by instilling fear and guilt in you by saying you will be leaving your family broke, destitute and homeless if you fail to provide this protection through the products they sell. Once they have the fear established then you would see the focus put into selling the benefits that would result from your wise decision to buy today.
KEY: Recognize when someone is trying to instill or plant fear into you and also remember who initiated the conversation. Did you originally need this protection or has someone made you feel that way through a mind altering sales script.
o Their next ploy is the take-away, here they employ the factors of scarcity, greed and time, you often see it used in the following manner; You must act now on this exclusive offer, we only have a limited supply at this price, this won’t last long call now! In this case they make it appear there’s not many, it’s a great deal and it will be gone, you are about to lose the advantage, the edge, the deal, the benefit, the opportunity will be gone.
Again the fear of loss and the loss of pleasure are being used to get you to logically make an emotional decision based on fear, they want you to act fast so you don’t have time to think!
Key: Know that the deal will most often be there tomorrow and think logically when making your decision on whether or not to buy, use time as your ally.
The ability to make quick decisions and stick to them is an admirable quality, but you must insure you indeed did make the right decision to start.
o You must be aware or beware of savvy salesman, one trademark quality of this type of individual is his or her ability to lower your resistance to their pitch, often you find them criticizing the product or service before you get the chance, this is known as Objection Resolution. Based on their experience they know what often will prevent a sale before they begin, so they bring it up first to effectively remove their biggest obstacle to the sale.
Key: Ask yourself if this feature is critically important to the products ability to solve, provide for, or deliver the results that you intend to buy it for, if not? Then you may consider dwelling awhile on the defect to get a price concession or discount based on that fact. Don’t allow your resistance to be lowered through dissolving, disabling or disarming sales double talk.
o Another orchestrated event you’ll often see is the use of the image plant or involvement device these are designed to get you into an ownership state of mind as if the product or service being sold is already yours and the benefit will now be achieved. By getting you to envision some great outcome or result they tout how much better your life will be, IE… Slimmer, stronger, healthier, happier, WEALTHIER! When dealing with hard goods they ask you to hold it, feel it and smell how nice it is, by getting you to investigate further they increase the odds that you will take ownership. How about a free test drive?
Key: Remember! A generous offer often comes with a hefty price tag, don’t allow yourself to get involved to quickly in what seems to be the deal of a lifetime.
o Moving on to the super smooth and accomplished salesperson we find an even more persuasive individual who is adept at patterning and mirroring you yourself! These people will move as you move, adjust the tone and dialect of their speech patterns to your type and style while getting you to respond with as many yes answers as possible, if they can get you nodding and saying yes to obvious questions that evoke that response then you could say that they are conditioning you to continue agreeing with what will come next, that question being: And how would like to pay for that? Will that be cash or charge? Would you like that in red or blue? That is the close or what is called assuming the sale.
As you can see these types are very well healed and they actually are using a little acting and showmanship on you, They use scripts to control the sales event and they don’t leave much to chance, if your weak and unprepared then consider yourself vulnerable to being persuaded by this professional at work.
Key: Ask your own questions to take them out of their script, and when they prompt you for that affirmative yes answer, say to yourself: I’d like to think about that for a moment. Again slow the process down to see what’s going on before it’s too late.
o One last Character and we’ll rap this thing up, this fellow presents the good ole boy image, the friendly type who spends a great deal of time conditioning you to buy through storytelling, he’ll give you examples of others who received extraordinary results, benefits, satisfaction, performance, reliability or a hundred other favorable outcomes from taking his advice.
Key: If you find yourself being captivated by good storytelling then you should recognize that your tendency to buy is slowly being increased. Once you recognize the method you should immediately refocus on your specific needs and what the product or service actually delivers. Again you’ll need to use logic to avoid the emotional images being conjured and implanted throughout the presentation.
There’s an old saying that says the more you tell the more you sell, I can agree with that to some extent but I come back to the fact that if something is of great value at a low price, it sells itself! with only enough advertising to get word of mouth to do the rest.
By now I probably have you afraid to leave the house after telling you how these individuals go about their craft, fear not educated consumer we have a solution!
Simply by understanding and recognizing the simple tactics used in the trade we can effectively neutralize them and continue on our way to getting the best deals on the products and services that we truly need, want and desire.
Lets recap and create our own script or methods to counter the professional salesman’s effort.
How can we neutralize Up-sells, Cross-sells, Fear of loss, Use of guilt and shame, take-a ways, pre-emptive resolutions, Image plants and involvement devices, Patterning and Mirroring, Assumptive closes, and good storytelling? Simply by recognizing that they are being used to stir our emotions in a sales situation!
Once you are aware of the tactic and recognize that it is being employed you can defend against it, now you know the rules of the game and can make an effective corresponding move to counter the well thought out strategy of the seller.
How can we make the buying events easier on ourselves other than just keeping our guard up for all these different emotional appeals?
I believe the #1 way to insure a great deal is to know whom your dealing with! By using referrals, reviewing unbiased testimonials and obtaining proof in cases where you don’t actually know the person or company in question you will be one step closer towards feeling as though you will receive more than an average benefit from the transaction. Note: If you can cut out the middleman than I encourage you to do so whenever possible.
Try to buy direct from the source through friends or their referrals to people they know, reputations are put on the line and personal service with care is more often rendered, this is where having a large network to rely on will help you to achieve better pricing on guaranteed products and services
Again this is the first step in stacking the deck in your favor, once you have come this far its time to interview the seller to insure again that they aren’t going to use those classic tactics we’ve become so accustomed to.
They may be friends, acquaintances, or rock solid referrals however we still need to ask tough questions to determine various levels of competence, product knowledge and proficiency to determine their credibility. As they say, actions speak louder than words, do they have integrity are they honest? Can they be relied upon as an authority regarding the business dealings you’re undertaking?
You need to ask tough questions in order to get the correct answers in these fact finding missions, this pays big dividends in the long run, because you strengthen your resources while gaining the respect you deserve as a paying customer.
In the end your not going to be able to use a single script like a person or company who sells the same products or services day in and day out but you can understand how those companies operate and thereby be an informed and educated buyer when your needs arise for the products and services they sell.
This report was written to help you buy right without being sold!
(By reading this you will become wiser)
Business by .
How dramatically we can change our results is largely a function of imagination. In 1960, it was a technological impossibility for man to travel into outer space. Within ten years, however, the first man stepped out onto the surface of the moon. The miraculous process of converting the dream into reality began when one voice challenged the scientific community to do whatever was necessary to see to it that America “places a man on the moon by the end of this decade.”
That challenge awakened the spirit of a nation by planting the seed of possible future achievement into the fertile soil of imagination. With that one bold challenge the impossible became a reality.
- The Same Principle Applies To Every Other Area Of Our Life! -
Can a poor person become wealthy?
Of course!
The unique combination of desire, planning, effort and perseverance will always work its magic. The question is not whether the formula for success will work, but rather whether the person will work the formula.
That is the unknown variable.
That is the challenge that confronts us all.
We can all go from wherever we are to wherever we want to be. No dream is impossible provided we first have the courage to believe in it.
To Your Success,
Jim Rohn
Self Improvement by .
Use This Quick 3-Question Evaluation Process, So You Can Be
Sure Your Message Will Sell!
EVALUATION #1: “Well, I Would Hope So!” When you make a claim,
don’t think about it in terms of words coming out of your mouth.
Think of it in terms of words entering your prospects ears.
Then you’ll realize how ridiculous some claims actually sound.
Whenever you make a claim, ask yourself if the prospect will
immediately echo this response: “Well, I would hope so!” For
instance, an insurance agency faxed me the following reason to
choose them over their competitors: “We will be there for you
when you have a claim.” Well I would hope so! You’re an
insurance agency! Isn’t that what you do?
Statements like this have as much meaning as the haircutter
telling you that your hair will be shorter after it’s cut, or as
the gas station attendant telling you that you’ll have more gas
after your tank is filled. Always, always, always ask this
important evaluation question whenever you make any claim.
Avoid pointless claims and it will improve your effectiveness by
500% immediately.
EVALUATION #2: “Who Else Can Say That?” Pay close attention to
this one. The question is not who else can do what you do. The
question is who else can say what you say. And, the answer to
that is “just about anybody and everybody”. We consulted with
an auto repair facility that was, by FAR, the most awesome
business of its kind in their area of influence. They put
competitors out of business every year and monopolized their
marketplace in the process. Small problem: Even though no other
business could even come close to performing at their level,
their yellow page ad looked virtually identical to all of their
cheesy competitors.
Try This: Look at your ad and compare it to your competitors’
ads. If you can cross out your name on your ad and replace it
with the name of your competitor or vice versa, and the ad is
still valid, you failed the test! You failed to distinguish
yourself from your competitors. You failed to differentiate
your business. You look like everybody else!
EVALUATION #3: The Specificity Challenge. I could write an
entire book on this subject. But, suffice it to say for sake
of this newsletter, you need to quantify all of your claims.
Businesses generally fail to create a compelling case to buy
their product or service. Instead, they merely ask their
prospects to buy without justifiable, rational reasons. Quantify
your business in terms of:
1. Specifically, How Are You Different?
2. Specifically, Compared To What?
3. Specifically, Why Can You Do That?
4. Specifically, What’s Your Advantage?
If You Want To Distinguish Your Business From The Competition,
Build A Case As An Attorney Would.
You need to realize that your business is on trial. You’re the
attorney. And it’s a life or death sentence. Your customers and
prospects are the jury. What will you say that will convince
them to buy from you? What kind of specific evidence can you
produce to PROVE beyond any reasonable doubt that they’d be a
fool to not buy from you? Use your evidence to build and
present your case.
Good luck with your marketing efforts.
Business by .
The real estate and property market Dubai is known for its amazing constructions for quiet some time now. Developments like The Palm Islands, The World, marina dubai apartments Downtown Dubai, Business Bay, Dubai Sports City and many more are some of the well known and spectacular constructions here in Dubai. This has been the cause of attraction not only for investors but also for the buyers from world over and since the tourism industry in Dubai is prospering and evolving the need and demand of real estate properties is also increasing rapidly. All these constructions in Dubai are due to the growing demand of accommodations and this has also been a good reason for investors to invest in the real estate and property market Dubai. The government of Dubai has also played a key role in bringing Dubai real estate among the best real estate and property markets of the world and the Real Estate Regulatory Authority of Dubai has also taken strict measures to maintain quality according to international standards. This is the main reason why projects like The Palm Islands, The World, Dubai Marina, downtown dubai, Business Bay, Dubai Sports City and many more are considered among the most outclass, unique, and stunning constructions in the world.
Dubai’s economy which was once based on the oil and gas sector has now diversified it self and it was only possible because of the growing real estate and evolving tourism industry. Both these sectors have performed really well in the past few years and have really helped Dubai have a stronger economy. Not only has this helped Dubai to get rid of the effects of the global recession but has also has brought Dubai in such a position where it has been able to gain the confidence of the not only the investors but also the business community from all over the world. The real estate and property market Dubai really caught the attention of the investors and buyers when it started constructing projects like The Palm, and The World as constructing on the surface of water was a unique idea and it really brought a lot of innovation the real estate and property market Dubai and brought it among the best in the world.
The palm jumeirah dubai is an outstanding project an artificial island in the shape of a palm tree comprising of an area of about five kilometers connected to the land by a three hundred meter bridge. It is one of the three islands from the Palm Islands and is shaped like a palm tree with sixteen fronds. The project is planned to have themed hotels, residential units like apartments and villas, restaurants, beaches, shops and stores, and marinas. The Palm Jumeirah Dubai offers a complete package of luxury and comfort to all its residents and this is why the first residents who moved in to the project are overwhelmed with the facilities and amenities they are provided with in the project. Especially designed for beach lovers Palm Jumeirah is a project that also show the dedication, commitment, and sheer hard work of the construction company architects and engineers who have worked their day and night for several years to achieve their goal of constructing a project the world has never seen before. dubai sports city
Dubai Marina way of life is a different affirmative feature and motive buyers and investors favor to have a Dubai marina property over others. It offers full uniqueness to populace. It has its personal figure of superlative restaurants, inside pools, cinema, shops, gyms and health resort`s. These are all situated in the 10-kilometer plus long walkway elite for the use of its populace and their guests.
The Dubai Marina as well provides additional avenues for activities, such as yachting, jogging and fishing. In adding up, its grounds and sea front will certainly absolute a delightful ambiance. And by the way, there is a melodic fountain in the region, which is value, 2 million dollars. Currently, that’s a few kind of activity! There is an immense figure of places to meet people and have fun, too. Plus, populace gets to enjoy the eye-catching loveliness of the waters of the bay, supreme if you are boating enthusiasts’
Obviously, there are folks who after investing in Dubai locate the worth accessible by a Dubai property to be so enormous that they remain the real estate for their own purposes. As a holiday home, departure location, or smooth a most important residence within the flourishing business society of Dubai, properties here have an understandable magnetism.
The Arabian Ranches Dubai, which is located on Emirates Road in Dubai, gives citizens the chance to offer farewell to the full of activity life in the town. The expansion offers the opportunity to enjoy calm living at the spirit of the delightful wasteland. at the same time as livelihood at Arabian Ranches, residents obtain the option to live with space to yourself as they get pleasure from the up to date luxuries and amenities on propose.
Arabian Ranches Dubai offers an ample collection of lavishness homes with gorgeous designs. Buyers and investors can decide from single-family separate villas, new-flanged style single-family villas. These superb Arabian ranches villas are separated into a range of scheme types there actually is impressive for everybody no issue what your budget is.
Our gateway offers right to use to accommodation for rent in Dubai of all types. Visitors can look for by Dubai property and Dubai real estate types, rental types such as Dubai villas or Dubai apartments, and by exact regions. Users as well have right to use to Dubai region guides cross-ways the well-liked locations for Dubai rentals as glowing as the Just Rentals Dubai rental value guide to facilitate make a decision which areas would be the most appropriate.
Rental property Dubai
The rental property Dubai is fairly effortless and is flattering extremely in time by the supervision for the advantage of all. Rental property Dubai for limited rentals needs a straight fee to the proprietor or the property organization group. Dubai rent for long-standing property rentals need that the renter has Dubai residency, passport copy and prospectively post dated draft to cover up future Dubai rent expenditure. All rent agreements must be based on the issued Dubai rent contracts.
Real Estate by .
Can you tell the difference between a real painted antique and a painted reproduction? Good quality reproductions serve their purpose. You just want to make sure that you know what you are getting. Here are some tips to help you tell them apart.
Why paint? Mass produced reproductions come from India, Indonesia and Mexico. But antique country furniture was handcrafted by rural furniture-makers as utilitarian furniture – kitchen tables, chairs and cabinets. It was painted for several reasons. An assortment of poor quality woods was often used. Plus, paint hid a multitude of sins – the knots, coarse grain of the wood and the fact that several types of wood might be used on a single piece. And, paint protected the wood.
Where to paint. It simply made no sense to furniture makers to paint the insides of drawers and bottoms of tables because no one would see them. So, why waste the time and paint? You should be on the lookout for paint on hidden areas when you’re assessing a piece because you’ll often find reproductions with paint on the inside of drawers, chair bottoms etc. It’s a tip-off that you could be looking at a reproduction.
Does crazing mean it’s old? Crazing (tiny cracks in the paint that occur over many years) can be artificially produced on new furniture. One tip-off is that new furniture will often be crazed all over and with the same consistency. Crazing on old furniture happens from the accidents of regular use – spills and exposure to heat, fire or smoke damage that occurs over the life of furniture. There are two types of crazing: crazing to the paint or to the varnish. Over time varnish gets brittle and develops very tiny fine lines as wood expands and contracts. A similar effect happens to paint. Paint cracks as the wood expands and contracts and dirt fills into the tiny cracks. On reproductions, this look is achieved by painting fine dark lines to imitate dirt.
Is the paint old? Old paint is very hard and breaks off into irregular pieces because it is very brittle. If you try to scrape it off with a knife, it’ll come off in jagged pieces. New paint is soft. When scraped with a knife, it will come off in curls. New furniture is painted with water based acrylics that were invented in the 1940s. Old furniture would be painted with milk or oil based paints.
Natural wear. Do the signs of wear make sense? A painted antique chair will show increased signs of wear at the end of the arms where the hands would naturally rest and rub off the paint more than underneath the arm. If the wear is consistent through the piece, it’s likely a reproduction that has been distressed to appear old. If there are gouges or dents, you should see bare wood. Paint over gouges or dents means that it has been repainted.
Construction details. Phillips screws, staples and fiberboard are all tip-offs of any reproductions -whether it’s painted or not. What makes painted furniture unique is that these tip-offs can be hidden with paint. On antiques with large surfaces (tables, trunks, armoires), furniture makers used wide boards with an uneven width. Reproductions use narrow boards with an even width.
Home and Family by .
The majority rent a car prices include limitless mileage. Nearly all van renting fees charge you on a per mile range. To put it differently the cost for one thousand miles may perhaps be considerably more costly when compared with the cost for one hundred miles. It is important that you opt for a van that meets your wants with regard to the dimensions and load specifications.
Many people fairly so aspire to save dough while they rent out a van. One of problems that happens is individuals find themselves getting a van that is too little. Below some things to mull over to help to identify the scale of the van which is needed. Calculate what exactly should be hauled in addition to the size of the load in square feet. In case you are not riding alone, it is actually good to know when there is space for extra riders.
For everybody who is returning the van to a separate location, check to see if there is also a payment required. Several rental firms have a surcharge for returning to a different place while others don’t. One other idea that is often neglected is booking a van with very low mileage. A completely new van is often in better shape, offers a better ride, and is far better on fuel. Moreover they are generally more reliable and even less hazardous.
Be sure you do your research and identify a reputable van company near where you live. This is easily done online. Try to find sites with consumer opinions and be on the lookout for consumer problems as well. Arrange a call to the company you are considering to rent a cargo van and after that gain a general feel of how they generally do business. Make sure that they have got a current permit and also accurate protection paperwork in your current state. If you are uneasy by any means try to find an alternative place.
Allow enough time beforehand to carefully explore some rental car shops in your area. Following the tips discussed in this post can easily be save lots of cash as well as have a more rewarding local rental van adventure.
Gra online to cudowny sposób na odpędzenie nudy. Kiedy masz chwilę czasu wystarczy, że siądziesz i możesz sobie grać w ciekawe gry. A gier jest naprawdę wiele i masz z czego wybierać. By gra przeglądarkowa była ciekawa nie trzeba wiele. Potrzebna tylko przeglądarka i łącze internetowe. I można grać.
każdy gracz wie ile godzin spędziliśmy przy grach online w swoim życiu. Były to tysiące minut wypełnionych prawdziwą rozrywką, która nigdy nie miała końca. I nie ważne w jakie gry gramy, czy są to gry platformowe zabawa zawsze była doskonała. Nadal możesz oddawać się tej rozrywce. Bo granie nigdy nie wychodzi z mody.
Zapraszamy wszystkich do naszego serwisu. Na graczy czeka tutaj setki ciekawych gier. Darmowych gier.
Uncategorized by .
One of the first things successful people realize is the old adage, “if it is to be, it is up to me.” That is, for you, the fact that your success and your course is up to you. This doesn’t mean that you do it all alone. It simply means that you take responsibility for your life and your career.
Too many people today look at opportunity and figure it is up to someone else to make sure they get it. They look at financial security and hope that the government will make sure they live safely in retirement or in case of disability. They wait and wait, figuring that it is up to someone else. And then the wait is over, and it is too late to do anything. Their life is over and they are filled with regret.
This isn’t true for you however. You know that you must take responsibility for your life. It is up to you.
The fact is that nobody else is going to do it for you – you must do it yourself.
Now, some people may say, “Jim, that’s a lot of responsibility.” Friends, that is the best news you can ever hear. You get to choose your life. Hundreds of millions of people all around this world would give anything to live in the situation you do – just for the chance to have the opportunity to take control of their destiny. “It is up to you” is a great blessing!
Here’s why:
1. You get to chart your own destiny.
Maybe you want to start a small business and stay there. That’s great because you can choose that. Maybe you want to create a small chain of stores. Maybe you want to have a net worth of $100,000,000. That’s okay too. The idea is that you get to choose. You can do whatever you like. Different people have different dreams and they should live them accordingly.
2. You can reap what you sow.
Sleep in and go to work late and reap the return. Or get up early and outwork the others and earn a greater return. Place your capital at risk and earn a return – or place it at greater risk and perhaps reap a greater return. You decide what you will sow and thus what you will reap.
3. No one else can stop you from getting your dream.
Yes, there will always be things that come up and people who may not like what you are doing, but you can just move on and chart your own course. There is great freedom in that.
4. You experience the joy of self-determination.
There is no greater pride than knowing you set your mind on something and accomplished it. Those who live with a victim mentality never get to experience the joy of accomplishment because they are always waiting for someone else to come to the rescue. Those who take responsibility get to live the joy of seeing a job well done.
Let me ask you a question: Where will you be in 5 years? 10 years? Or 25 years? Do you know? DO you have an idea? Have you ever dreamed about it or set a goal for it? Are you willing to take responsibility and recognize that, “It is up to you?”
You will be wherever you decide to be in those timeframes. You decide. It is up to you.
And that is very exciting!
To Your Success,
Jim Rohn
Self Improvement by .
(excerpted from the “How to Use a Journal” audio series by Jim Rohn)
If you’re serious about becoming a wealthy, powerful, sophisticated, healthy, influential, cultured and unique individual, keep a journal. Don’t trust your memory. When you listen to something valuable, write it down. When you come across something important, write it down.
I used to take notes on pieces of paper and torn-off corners and backs of old envelopes. I wrote ideas on restaurant placemats. On long sheets, narrow sheets and little sheets and pieces of paper thrown in a drawer. Then I found out that the best way to organize those ideas is to keep a journal. I’ve been keeping these journals since the age of twenty-five. The discipline makes up a valuable part of my learning, and the journals are a valuable part of my library.
I am a buyer of blank books. Kids find it interesting that I would buy a blank book. They say, “Twenty-six dollars for a blank book! Why would you pay that?” The reason I pay twenty-six dollars is to challenge myself to find something worth twenty-six dollars to put in there. All my journals are private, but if you ever got a hold of one of them, you wouldn’t have to look very far to discover it is worth more than twenty-six dollars.
I must admit, if you got a glimpse of my journals, you’d have to say that I am a serious student. I’m not just committed to my craft, I’m committed to life, committed to learning new concepts and skills. I want to see what I can do with seed, soil, sunshine and rain to turn them into the building blocks of a productive life.
Keeping a journal is so important. I call it one of the three treasures to leave behind for the next generation. In fact, future generations will find these three treasures far more valuable than your furniture.
The first treasure is your pictures. Take a lot of pictures. Don’t be lazy in capturing the event. How long does it take to capture the event? A fraction of a second. How long does it take to miss the event? A fraction of a second. So don’t miss the pictures. When you’re gone, they’ll keep the memories alive.
The second treasure is your library. This is the library that taught you, that instructed you, that helped you defend your ideals. It helped you develop a philosophy. It helped you become wealthy, powerful, healthy, sophisticated, and unique. It may have helped you conquer some disease. It may have helped you conquer poverty. It may have caused you to walk away from the ghetto. Your library, the books that instructed you, fed your mind and fed your soul, is one of the greatest gifts you can leave behind.
The third treasure is your journals: the ideas that you picked up, the information that you meticulously gathered. But of the three, journal writing is one of the greatest indications that you’re a serious student. Taking pictures, that is pretty easy. Buying a book at a book store, that’s pretty easy. It is a little more challenging to be a student of your own life, your own future, your own destiny. Take the time to keep notes and to keep a journal. You’ll be so glad you did. What a treasure to leave behind when you go. What a treasure to enjoy today!
To Your Success,
Jim Rohn
Writing and Speaking by .